The Swiss watch manufacturer has recently presented its new Angular Momentum Axis/XXVII Time Spiral automatic timepiece. As usual for the small brand, the new timekeeper doesn’t offer too much when it comes to fancy complications or painstakingly decorated mechanisms, but nevertheless makes a fascinating, even mesmerizing effect on a person used for those expensive run-off-the-mill timepieces that do nothing but repeat time and again the same design traits developed and marketed by Rolex, Omega and other giants of the multibillion industry.
Featuring a black Nautilus design enamel coating on its sapphire crystal and an infinite looking chain of Arabic numerals that start large and bold and go all the way to small and insignificant like all those years that we seem to have left behind, this beautiful watch leaves an enchanting, even hypnotizing impression.
As always, Angular Momentum is pretty brief in its press release, providing us only with the most necessary information and not wasting our time with thousands of words of grandiloquent PR gibberish.
The small Swiss company only says that the Angular Momentum Axis/XXVII Time Spiral comes with a two-body circular 42 millimeter stainless steel case with downturned lugs that make the gadget look more comfortable on a normal wrist, and satin finish that seems to elegantly accent the mirror-polished bezel and the black glossy enamel.
Attached to the lugs is a black leather strap with contrasting white stitching and a comfortable stainless steel folding buckle.
By the way, the lugs seem to be not very long, so the new watch must fit nicely even on rather thin wrists.
While the case is stain-finished, the bezel is polished, though, providing superb contrast for the black spiral, which is most probably done in their signature Verre Eglomise technique, when the enamel is applied to the inner side of the sapphire crystal.
The timekeeper’s oversized crown features the AM logo inlayed in the same black enamel that the crystal is coated with. To me, the part is a bit too oversized and, well, too rudimentary. I understand that the brand’s owner probably used some prefabricated part and probably needed some real estate to draw the logo, but the crown still doesn’t look very organic here. On the other hand, it will make winding the caliber or setting time a bit easier for persons with thick or just plain clumsy fingers.
The movement is some simple automatic caliber, probably made by ETA or one of its smaller competitors that shamelessly clone their movements that are no longer protected by patents due to their age. Still, as I have already noted, movement is not the part that you would buy the timekeeper for.
Visible through a transparent display back, which is covered with a sapphire crystal, the movement is built on 25 jewels and displays only hours and minutes date: a standard for a dressy watch.
It looks like the company just copy-pastes the description with any new member of the AXIS collection added. Well, It certainly saves time, but not very good when it comes to media coverage.
Photos: Angular Momentum
Angular Momentum AXIS/XXVII Time Spiral watch specification
Price range: No data, but expect some $2500
Movement: Automatic, 25 jewels, Swiss Made
Power reserve: No data
Case material: Stainless steel
Case diameter: 42.00 mm
Case height: No data
Dial: White with black Arabic numerals
Water resistance: 100 meters
Strap: Calf leather strap
Crystal: Sapphire with black enamel