Bedat & Co. Collection No. 3 Automatic Ladies Watch (Ref. 315.040.959) Ladies watch / Swiss Watches

Bedat & Co. Collection No. 3 Automatic Ladies Watch (Ref. 315.040.959)

A formerly Swiss-based and now Malaysian-owned watchmaker Bedat & Co. will soon reveal yet another member of its Collection No. 3 family of wrist watch. As usual, presented in a barrel-shaped stainless steel body, it features hundreds of sparkling diamonds adorning its sensually curving body with integrated lugs and a hidden crown.




Designed for ladies, the new Bedat & Co. Collection No. 3 Ref. 315.040.959 watch comes in a medium-sized case. Since the watch virtually has no lugs, its body is less than 39 mm long and is only 33.5 millimeters wide.

Its nicely curved bezel is set with whole 390 white diamonds of different shape and size that make the case look like it is heavily covered with frost.

Bedat & Co. No. 3 Automatic Ladies Wrist Watch (Ref. 315.040.959)

To make the watch look even more like a jewelry item rather than a mechanical gadget, the brand has equipped the timekeeper with a so called “Thumbtack” crown: in its main position the crown is safely integrated into the case drawing virtually no unnecessary attention to itself.

Thanks to this kind of design, the watch is not only harder to damage, but is also more comfortable to wear since the crown will never hurt the back of your hand.

Bedat & Co. No. 3 Automatic (crown, detail)

It is also nice to note that the black mother-of-pearl dial of the piece nicely corresponds to the black hand-sewn leather strap which is crafted from alligator and black mink leather and is equipped with a polished steel folding clasp.

Decorated with eight diamonds that serve as hour markers and featuring the traditional “Bedat-type” hands, the dial of the timepiece also features a rather unusual mix of two Roman numerals at 12 and 4 o’clock and one Arabic digit at 8 o’clock with the latter looking like it was composed of two Omega signs forming the brand’s logo.

The watch will be presented in a couple of days during the Baselworld 2012 trade fair.

Bedat & Co. No. 3 Automatic (front view)

Photos: Bedat & Co.

Bedat & Co. No. 3 Ref. 315.040.959 Automatic Ladies Watch specification

Price: TBD
Movement: Automatic, ETA 2892-A2, Swiss Made
Number of jewels: 21 jewels
Movement frequency: 28,800 vph
Movement decoration: N/A
Functions: Hours, minutes, seconds, date
Power reserve: 42 hours
Case material: Stainless steel
Bezel material: Stainless steel, set with 390 diamonds
Crown material: Matches case
Case shape: Tonneau
Bezel shape: Tonneau
Case size: 33.50 mm x 38.70 mm
Case height: N/A
Lug width: N/A
Dial: Black mother-of-pearl
Numerals: Roman and Arabic
Hour markers: 8 diamonds
Hands: Luminous
Water resistance: 50 meters
Strap: Hand-sewn rolled-edge alligator and black mink leather with steel folding clasp
Crystal: Sapphire, antireflective
Case back: Transparent


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