Scuderia Ferrari has once again offered its Ferrari Lap Time Chronograph with analog/digital time representation. Although the gadget sports a somewhat toy-like appearance (it only needs a smiling Mickey Mouse face on its dial to finish the picture,) it is still a nice watch with a “real” Swiss-made quartz movement that offers you an easy to read combination of analog and digital displays with full calendar, multiple time zones, and even an alarm.
The original Lap Time Chronograph was launched in August 2009 and the whole stock was completely sold out in 24 hours. Now, right in time before the holiday shopping season, the company’s store once again offers the same watch with the same design.
Just like the first version, the Lap Time Chronograph is offered in a PVD-treated black stainless steel case on a rubber strap with stainless steel buckle and is available in three colors of the dial: red, black and yellow.
As usual, the watch is literally overloaded with Ferrari’s famous Prancing Horse logos that are printed on the chronograph’s dial, embossed on the black rubber strap and engraved on the solid stainless steel case back.
Priced at only 330 Euros (that’s without 20% VAT,) the Lap Time Chronograph is (naturally) powered with a pretty inexpensive ISA 9001/1300 Anadigit quartz movement. It is often referred to as a “Swiss Made” movement, but it is a common knowledge that ISA operates in the niche of really affordable calibers and often cuts costs using Far East labor and parts, so just don’t expect the level of refinement and reliability that usually comes together with high-grade Swiss calibers made by ETA.
Still, longevity issues aside, it must be noted that this is still a rather capable mechanism with its list of functions including the ability to display three synchronized time zones, an alarm icon, time, date, week and power reserve indicators. There is also a perpetual calendar, a digital tachometer and a chronograph, which is precise to 1/100th of a second.
As to the movement’s accuracy… Well, it is rather average. Sporting official instantaneous rate of -15/+15 seconds per month, it is light years away from ETA’s Thermoline thermo-compensated movements and their derivatives that have an annual accuracy of ±10 seconds
Of course, in terms of refinement and the proverbial ‘wow-factor’, this quartz chronograph doesn’t even come close to the jet-black Panerai Ferrari Chronograph DLC (Ref. FER00038,) which is powered by a Valjoux 7753-based COSC-certified Panerai OP XII Calibre.
However, if your kid spends hours playing Gran Turismo 5 and watching live every Formula One Grand Prix, than this silly little gadget may be the best Christmas present imaginable… Well, if you do not count the gorgeous Logitech Driving Force Wireless Wheel, that is.
Ferrari Lap Time Chronograph Anadigit specification
Price: €330 (SMRP)
Movement: Caliber ISA 9001/1300 Anadigit, quartz, Swiss Made
Functions: Date, Month, Day of Week, current week, three synchronized time zones, alarm, chronograph
Power reserve: 42 months
Case: Black PVD Stainless steel
Size: 44.0 mm
Dial: Black, Red, or Yellow, Digital/Analogue
Hands: Steel, luminous
Water resistance: 50 meters
Strap: Black rubber
Back: Solid, engraved