Certina DS Podium Chrono Diamonds (Ref. C001. Ladies watch / Quartz watches / Swiss Watches

The flow of news from Baselworld 2011 never seems to seize. Besides the new Certina DS Multi-8 gents wrist watch that features a hybrid digital/analogue interface, the Swiss watchmaker will also soon start selling a more classic Certina DS Podium Chrono Diamonds (Ref. C001. quartz timepiece for the ladies.

I think you know how it works. You take a unisex model, make it look a tad slimmer by making it a couple of millimeters thinner (quartz movement are a bliss when it comes to shaving off metal here and there), adorn its bezel (and sometimes even its horns) with diamonds (or Swarovski crystals, or some other stones) and here you are with a new “daringly oversized” ladies watch ready to hit jewelry stores and boutiques all over the world.

Well, I can’t really call this new Certina DS Podium Chrono Diamonds a “daringly oversized model”, but it clearly goes the same route: it looks like a smaller, gentler version of your average chronograph watch plus five dozens (approx. 0.465 carats) of Top Wesselton diamonds and a more elegant-looking leather strap with snake-skin finish.

The DS Podium Chrono is presented in a relatively small stainless steel round case that is treated with rose gold PVD coating. Although the finish is often frowned upon by purists, it is actually quite durable, especially if you tread this (rather expensive at that) watch with all respect it deserves.

According to official specs, the case measures approximately 34 mm in diameter. Coupled with relatively short lugs, it will probably match even the thinnest wrists.

Certina DS Podium Chrono Diamonds quartz ladies watch (Ref. C001.

The aforementioned diamonds that the rose gold-coated steel bezel is set with are strategically placed to make the rather thick part look almost razor sharp. Also, the thin strip of metal between the precious stones and the sapphire crystal make the watch look considerably lighter than it could have been of the brand’s designers decided to use all of its surfaces for the diamonds.

The chocolate brown dial with sunray finish serves as a perfect background for the rose gold PVD hands, as well as Arabic numerals and facetted hour markers.

The watch is animated by the Swiss made ETA 251.471 chronograph movement. As far as I know, the movement doesn’t enjoy a spotless reputation.

According to some servicemen, the movement may suddenly stop ticking without an obvious reason, then start working again after inspection and then die again after a couple of weeks. However, if quality service is available in your area, this shouldn’t pose a serious problem, only a minor annoyance from time to time.

Well, everything breaks down sooner or later.

Certina DS Podium Chrono Diamonds quartz ladies watch (Ref. C001., dial and bezel, detail)

See also: Chopard Imperiale Two Tone review

Photos: Certina

Certina DS Podium Chrono Diamonds (Ref. C001. quartz ladies watch specification

Price: CHF 1995 (SMRP)
Movement: Quartz, caliber ETA E251.471, Swiss Made
Movement decoration: Standard finish
Functions: Hours, minutes, chronograph, date
Power reserve: A couple of years
Case material: Stainless steel, rose gold PVD coated
Bezel material: Stainless steel, rose gold PVD coated
Case shape: Round
Bezel shape: Round
Case size: 34.00 mm
Lug width: No data
Case height: No data
Dial: Brown
Numerals: Arabic
Hands: Steel, rose gold PVD coated
Water resistance: 100 meters
Strap: Brown leather strap with butterfly clasp, snake-skin finish
Crystal: Sapphire
Case back: Solid

Previous post:
Chopard L.U.C. XP Tonneau in White Gold (Ref. 162294-1001)

Next post:
Urban Juergensen Chronometre P8