The new Longines Ladies Diamond Conquest (ref. L3.2220.127.116.11) quartz watch makes the sporty timekeeper a little bit more feminine in style, while preserving the robustness of the original, non-decorated watch. In two words, the new diamonds-set Conquest’s higher price tag is compensated by higher level of versatility: it is one of those rare types of jewelry that you can wear both with designer jeans and with cocktail dress.
Designing this version of the wristwatch, the Swiss-based watchmaking brand Longines used the time-proven recipe: to make a dressier version of a sporty watch, just take an existing model, adorn it with diamonds of appropriate cut, and that’s basically it.
As an icing on the cake, the Swiss watchmaker has also replaced a silvered metal dial with lacquered white mother-of-pearl that, thanks to its combination of milky white with all shades of blue and gray now offers even better legibility while making the watch look even more luxurious. Further decorated with 11 smaller diamonds that serve as hour markers, the timekeeper’s face blends very organically into the overall feel of a “jewelry watch”.
The long sword-shaped hour and minute hands often look heavy on smaller timekeepers, but, making the original timekeeper, the Swiss designers solved the problem by making the hands really thin. It is nice to see that the hands, as well as the pair of finely sculpted crown protectors on the right side of the 35mm case are still here.
With the relatively small circular-shaped case featuring longer lugs, it may not look as great with a leather or silk strap, but with this polished bracelet it looks simply gorgeous: even despite featuring massive solid links, the bracelet surprisingly doesn’t draw too much attention to itself and, again, blends into the whole setup in a very organic way making an impression of a model that was carefully designed, not just constructed from a list of available parts as some sort of overpriced Lego kit.
Equipped with the L263.2 quartz movement, which is based on ETA 955.412 caliber, the watch offers a standard three-hand layout with an extra small date aperture at 3 o’clock.
Although there is nothing really interesting about this caliber, it is a pleasure to know that it is rather accurate and you don’t need it every now and then with all the hassle limited to periodic servicing and replacing the battery once in five or six years.
The Diamond Conquest may become a successful watch if Longines manages to keep the price low.*
See also: Chopard Imperiale Two Tone
* UPDATE ON PRICE: Well, the price is actually not that low as one could have hoped. On the other hand, an MSRP of $2650 is also not that high for a watch that comes with 120 beautifully cut diamonds adorning its fixed bezel. Add here an above-the-average movement that powers this tiny beauty and, yes, the price is almost right.
Longines Ladies Diamond Conquest (ref. L3.218.104.22.168) quartz watch specification
Price: $2650 (MSRP)
Movement: Quartz, Caliber L263.2 (based on ETA 955.412 blank movement,) 7 jewels, Swiss Made
Movement decoration: Standard finish
Functions: Hours, minutes, seconds, date
Power reserve: 5-6 years
Case material: Stainless steel
Bezel material: Stainless steel
Case shape: Round
Bezel shape: Round
Case size: 35.00 mm
Lug width: No data
Case height: No data
Dial: White mother-of-pearl, lacquered
Water resistance: 50 meters
Strap: Stainless steel bracelet with folding clasp
Crystal: Sapphire, antireflective
Case back: Solid