MIDO Baroncelli III Lady Chronometer in Steel (Ref. M010. For Ladies / Swiss

The Swiss brand has just presented its updated MIDO Baroncelli III Lady Chronometer (Ref. M010. Although some bloggers take MIDO’s recent press release too literally and call this new MIDO Baroncelli III Lady Chronometer in Steel (Ref. Ref. M010. the brand’s “first” entry into the world of ladies chronometer watches, it is not exactly so. Here’s why.

This is just another version of the original MIDO Baroncelli III Lady that was revealed earlier this year during the Baselworld 2011 show. However, being released in a 33 mm case of the same shape (but 6 mm smaller in diameter than the original,) the new watch has a number of styling differences that make it even more interesting than the first version that we have first seen about eight months ago.

MIDO Baroncelli III Lady Chronometer in Steel (Ref. M010.

First of all, it is made of steel. While the rose gold of the first version really looks more elegant and grand, the model in steel is more affordable and, at this time of countless waves of the world crisis hitting our shores like one tsunami after another, doesn’t look as daring in the eyes of your coworkers struggling to pay their mortgages and car loans.

The second difference is, of course, its revised chapter ring with finely executed Roman numerals. Slightly larger than before, they look more in proportion to the dauphine-shaped hour and minute hands and allow dividing the face of the watch in a more logical way.

Previously, the date window, which is placed at 3 o’clock, was positioned on the inner part of the dial, but now, thanks to a noticeable reduction in the size of the body, it is moved into a more classical position inside the chapter ring.

MIDO Baroncelli III Lady Chronometer in Steel (Ref. M010. dial, detail

I guess MIDO’s designers were actually forced to do so in both cases, since the ETA 2836-2 self-winding ebauche that powers the model is almost 26 millimeters in diameter: the movement was too small for the 39 mm version, but seems to be an ideal powerplant to the new model in a 33 millimeter body.

As you have gathered from the timekeeper’s name, this is a top-grade movement that was officially certified by the Swiss COSC authority as a real chronometer. There is still no info on recommended pricing, but I don’t really think that the new MIDO Baroncelli III Lady Chronometer will be terribly expensive.

See also: La Grande Classique de Longines L4.

MIDO Baroncelli III Lady Chronometer in Steel (Ref. M010. front view

WWR Verdict

Originality 3/5
Build Quality: 5/5
Versatility: 4.5/5
Usability: 5/5
Overall Legibility: 4/5
Nighttime Legibility: 1/5
Value for Money: 3.5/5

Overall Rating: 3.5/5

Photos: MIDO

MIDO Baroncelli III Lady Chronometer in Steel (Ref. M010. specification

Movement: Caliber ETA 2836-2, automatic, COSC-certified chronometer, 25.60 mm x 5.05 mm, Swiss Made
Number of jewels: 25
Movement frequency: 28,800 vph
Movement decoration: Blued screws, decorated and branded oscillating weight with Cotes de Geneve motif
Functions: Hours, minutes, seconds, date
Power reserve: 40 hours
Case: Stainless steel
Shape: Round
Size: 33.00 mm
Dial: Black, engine turned
Numerals: Roman, painted
Hour markers: Gray
Hands: Dauphine-shaped
Water resistance: 50 meters
Strap: Genuine calf leather strap with crocodile finish and stainless steel folding clasp
Crystal: Sapphire, antireflective on both sides
Back: Transparent

Previous post:
Frederique Constant Maxime Manufacture Automatic Silicium

Next post:
Ball Trainmaster Eternity Automatic