a.b.art launches simplistic MM series Swiss

O sancta simplicitas (but in a good way!) These are the first words that come to mind when I see the new a.b.art MM series (refs. MM 101 & MM 102) from the Swiss-based watchmaking brand. The Swiss company is known for its very minimalist design language that is heavily influenced by the Bauhaus movement, yet their new MM series is the simplicity in its purest form. And I must admit that we here at WorldWatchReview.com are extremely delighted to see this beautiful timekeeper. While some may find its exterior oversimplified, I would argue that this is one of the most refined "simple" dressy watches currently available in this price range.

Alfex extends its Big series with Big Adventure watch Quartz / Swiss

The Swiss-based watchmaking company that mostly specializes in fashion timekeepers, but also has a long history of making refined "classic" timekeepers has just revealed its new Alfex Big Adventure. Powered by a Swiss quartz movement manufactured by Ronda, the watch features sporty and energetic (alas, definitely inexpensive-looking, probably millenials-oriented) design with a rather unorthodox open calendar layout and an off-centered small seconds counter at 7 o'clock.

Jaeger LeCoultre AMVOX 3 Tourbillon GMT for Aston Martin Swiss

Like the legendary British car manufacturer, the new Jaeger LeCoultre AMVOX 3 Tourbillon GMT Aston Martin (Ref. 193 C4 50) offers you a breathtaking combination of ingenious engineering and beautiful exterior. Its outstanding Calibre 988c engine is full of technological innovations and is as complex as a modern caliber can be. Its meticulously crafted body with its open-working dial somehow manages to be extremely legible while putting on display the timekeeper's inner workings. Although the timepiece lacks the usual transponder chip that would allow you to open and start the sports car, it is still worth every single penny that the Swiss brand plans to charge for it.

Oris BC4 Flight Timer: ready for take-off? Swiss

The idea of creating a watch with a rotating internal bezel that could be operated by an external unit is not terribly new. However, it is this new Oris BC4 Flight Timer (Ref. 690 7615 41 54 LS) that the Swiss-based brand presented at Baselworld 2008 show that puts the whole concept on its head.

Omega Five Counter Speedmaster Olympic Swiss

Has it ever occurred to you that two counters is enough for a normal chronograph, that three is okay and even four is nothing but tolerable (and only look good on certain watches like this Eberhard & Co. Chrono4 BADBOY)? Well, some people at Omega consider five counters just right for a watch made by the official timekeeper of the Olympic Games since 1932. Positioned like the famous five Olympic Rings, but apparently not sized as evenly, the counters add a "days of week" indicator and a 7-day chronograph display to the usual hours, minutes and small second sub-dials. Meet the Omega Speedmaster Five Counter Olympic Beijing automatic chronograph!

Blancpain Speed Command Chronograph watch Swiss

Here comes the big one. With its 45mm Blancpain Speed Command Chronograph (ref. 5785F-11D03-63), the Swiss watchmaker has introduced its sportiest model so far. Although the basic design of the timekeeper defies the recent trend of making rugged-looking devices (inspired by real tools, they often come with lots of angles, lots of machine-brushed surfaces and feature deliberately rudimentary, even crude look to their components), the new Speed Command makes a strong impression thanks to its glossy black sapphire bezel and scratch-resistant body of the same color.

Hublot Big Bang Bullet Bang limited edition watch in Cermet Swiss

With this limited edition Hublot Big Bang Bullet Bang, the relatively young brand keeps experimenting with materials. While not particularly unfamiliar to those designing jet engines, electronic components, and Formula One cars, they are extremely rarely employed by the local watch-builders: the industry is traditionally quite conservative when it comes to materials. This new member of the highly popular Big Bang family uses a highly scratch-resistant (and also quite dressy if you use it to make an expensive watch) Cermet ceramic material.

Chopard Mille Miglia GT XL Chrono Speed Black chronometer watch Swiss

The new Chopard Mille Miglia GT XL Chrono Speed Black (Ref. 168459-3008) chronometer watch that was unveiled back in January seems to differ from the previous iteration only with the color of its case. However, while the original GT XL Chrono featured a rather common stainless steel body, this one was created using relatively new (well, at least it is new for the watchmaking industry) technology that allows the watch to maintain its finish for virtually whole lifespan of the device. User discretion is advised, but it the watch still uses one of the most durable coatings available at today's level of technology.

DeWitt Academia Night Chronograph radiates luminous splendor Swiss

The Swiss watchmaker has presented its automatic DeWitt Academia Night Chronograph (Ref. AC.6005.53.M255). Delivered in a massive rose gold body of three different varieties that are inspired by long-gone days of Golden Age that preceded the Great Depression of the 1930s, the timepiece's main point of attraction is its very unusual gear-shaped bezel that is matched by similarly styled case sides. Although to some the look of the device may look a bit too extreme, I am sure that it will find its share of customers even despite its obscenely high MSRP.

DOXA SUB 5000T Seaconqueror diving watch Swiss

The recently unveiled DOXA SUB 5000T Seaconqueror has been officially promoted to the flagship status. Featuring all the usual design traits from the reputable Swiss watchmaker, the device, which is offered in a deliberately aggressive-looking design with lots of protruding parts that may make you hurt somebody if not used with care, the device makes a very strong impression: it doesn't take an expert to see that with this model Doxa really means business. Designed to withstand water pressure of up to 5000 feet (approximately 1500 meters), the new range-topping Seaconqueror 5000T is limited to only 5000 examples.

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