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Swiss Brands

Jaeger-LeCoultre Grande Reverso Ultra Thin Q2782520

January 29, 2011

Jaeger-LeCoultre Grande Reverso Ultra Thin in Rose Gold (Ref. Q2782520)

Carefully refreshed for an even more pronounced art-deco feel, the Jaeger-LeCoultre Grande Reverso Ultra Thin (ref. Q2782520) is a successor to a model that was first designed with wealthy sportsmen in mind. Despite the age, it still successfully combines the best of two worlds with its extremely elegant rose gold body successfully protecting the front sapphire crystal from vicissitudes of life.

Panerai Luminor Submersible 1950 Bronze (PAM 382)

January 28, 2011

Panerai Luminor Submersible 1950 3 Days Automatic Bronze (PAM 382) automatic watch

Among the new (and a number of older models that were simply updated with minor touches here and there) models presented at last week’s SIHH 2011 trade show, there also was a gorgeous Panerai Luminor Submersible 1950 3 Days Automatic PAM 382 diver. Having its huge 47 mm case made not of over-hyped ceramic or some other hi-tech material, but of good ole brushed bronze, this new member of 1950 family looks like it was designed exactly for the sort of people who still dream about giant krakens and burning Spanish galleons, and prefer a good goblet of rum to a snifter of cognac.

A Modern Cassic: IWC Portofino Automatic 3565

January 28, 2011

IWC Portofino Automatic (Refs. IW356516 & IW356502) automatic watch

This is certainly going to be a great year for the refreshed Portofino range of entry-luxury watches. Besides the dressy Portofino Dual Time and the elegant Portofino Hand-Wound Eight Days, IWC has also presented a face-lifted Portofino Automatic (Ref. 3565): a modern-classic three-hander with a simple calendar.

Bell & Ross BR 123 Vintage Original Carbon

January 28, 2011

Bell & Ross BR 123 Vintage Original Carbon (ref. BRV123-BL-CA/SRB) automatic watch

Bell & Ross has issued another iteration of its cash-cow — the vintage-styled BR 123 Vintage Original Carbon (ref. BRV123-BL-CA/SRB) “aviator”. The model has undergone several face-lifts, and now the medium-size 41.00-mm round case arrives in black PVD-coated stainless steel.

Panerai PAM384 Radiomir 8 Days Ceramica (PAM 384)

January 28, 2011

Panerai Radiomir 8 Days Ceramica (PAM00384) manual-wind watch

Surprisingly, Panerai did not present anything revolutionary at the SIHH 2011. Instead, they kept building on the success of the last year`s model range. Among such successful updates was the hand-wound Radiomir 8 Days Ceramica PAM 384.

Greubel Forsey Introduces A Hand-Wound Masterpiece

January 27, 2011

Greubel Forsey Invention Piece 2 hand-wound watch

This new Greubel Forsey Invention Piece 2 may not be as expensive as a Bugatti Veyron, but it surely costs more than an average Rolls-Royce.

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