Grand Seiko Targets the Calatrava with the 130th Anniversary Model

Grand Seiko 130th Anniversary Commemorative Limited Edition (refs. SBGW033, SBGW040, and SBGW039) hand-wound watch

Celebrating its 130th year in business, the Japanese jewelry and precision instruments-maker has presented its new Grand Seiko 130th Anniversary Limited Edition (refs. SBGW033, SBGW040, and SBGW039) collection, which is going to be available both in Europe and North America. Looking like it's having the legendary Patek Philippe Calatrava line of minimalistic dress watches in its fine crosshairs, the new Commemorative Edition makes a subtle, but very firm stress on the "Grand" part of Grand Seiko brand.

Breitling’s Chronomat Collection Gets Another In-House Caliber

Breitling Chronomat GMT automatic watch

With its 2011 Chronomat GMT chronograph Breitling presents its new in-house movement, the Caliber B04. Can't say anything about mankind, but for a brand that for all of its modern history used to equip their ultra-luxury timekeepers with nothing more exciting than ETA blank movements that were re-finished and fine-tuned to qualify for COSC certification, this is a huge step forward.

Louis Erard Excellence Regulateur Reserve de Marche

Louis Erard Excellence Regulateur Reserve de Marche hand-wound wristwatch (ref. 54230AA01)

At Baselworld 2011, Louis Erard will present its new classic-styled Excellence line. It looks like the new Excellence Regulateur Reserve de Marche (ref. 54230AA01), a model that is nothing but stunning in its reserved, even somewhat cold elegance, will be the flagship model of the whole series.

Armand Nicolet L09 in Rose Gold and DLC Titanium

Armand Nicolet L09 in Rose Gold and DLC Titanium (Ref. S619N-BU-G9610)

Armand Nicolet -a Swiss brand that was established more than a hundred years ago, succumbed to the Quartz Crisis back in 1970, and, reborn under a new management, found a profitable niche in making luxury timekeepers powered by NOS (also referred to as "new old stock") mechanical calibers- has officially presented its new range of watches built with modified historic movements inside. The Armand Nicolet L09 in rose gold and DLC titanium (Ref. S619N-BU-G9610) belongs to the new trio of sporty timekeepers that successfully combine their modern exteriors with deliberately archaic mechanisms.

Longines Master Collection Retrograde Moon Phases

Longines Master Collection Retrograde Moon Phases (ref. L2.738.4.71.6 & L2.739.4.71.3) automatic watch

Longines has once again updated its Master Collection family with the new Master Collection Retrograde Moon Phases (ref. L2.738.4.71.6 & L2.739.4.71.3) model. Equipped with a high-grade mechanical caliber and featuring a classic design of a very appealing sort, this watch looks like a self-evident choice for a rational person with a good taste.